Junior Marketing Specialist job vacancy in UnitedHealth Group – Jobs in Minnesota

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Job Details
Company Name : UnitedHealth Group
Company Location : Eden Prairie, MN 55344
Job Position : Junior Marketing Specialist
Job Category : Jobs in Minnesota

Job Description :

Combine two of the fastest-growing fields on the planet with a culture of performance, collaboration and opportunity and this is what you get. Leading edge technology in an industry that’s improving the lives of millions. Here, innovation isn’t about another gadget, it’s about making health care data available wherever and whenever people need it, safely and reliably. There’s no room for error. Join us and start doing your life’s best work.(sm)

Are you passionate about data-driven marketing? We’re looking for an individual with entry-level B2B marketing experience and analytical skills to advance our analytics capabilities within Optum Marketing. The Junior Marketing Specialist will be a key contributor to advancing our digital marketing analytics, MarTech support and enablement, and marketing administration to drive actionable insights that impact business results.

The ideal candidate will learn to thrive in an environment with a high degree of individual responsibility. This person will have a creative and analytical mindset and will be able to translate technical information to a non-technical audience. This role will report to the Sr. Director, Analytics, Creative, & MarTech Enablement with a dotted line to the VP of Market Engagement.


Primary Responsibilities:

  • As an entry-level marketing specialist, you will gain first-hand experience in data entry, campaign analysis, MarTech support, and marketing admin
  • Perform data pulls for digital marketing tactics, website analytics, campaign engagement, and marketing attribution
  • Support the market engagement team with tech stack support through data pulls, software management, and self-service training
  • Serve as a key resource on data governance and partner with marketers, digital strategists, and enterprise analysts to ensure meaningful and accurate measures of success are in place
  • Participate in a marketing measurement framework initiative to provide insight and team representation for standardized metrics for self-service
  • Enable the advancement of marketing measures by incorporating new key performance indicators and educating marketing on how to best leverage
  • Support the Market Engagement team with administrative functions such as managing internal team communication channels and document storage and coordination

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.


Required Qualifications:

  • Bachelor’s degree (or higher) in marketing-related field or 3+ years of marketing experience
  • Full COVID-19 vaccination is an essential job function of this role. Candidates located in states that mandate COVID-19 booster doses must also comply with those state requirements. UnitedHealth Group will adhere to all federal, state and local regulations as well as all client requirements and will obtain necessary proof of vaccination, and boosters when applicable, prior to employment to ensure compliance. Candidates must be able to perform all essential job functions with or without reasonable accommodation

Preferred Qualifications:

  • 2+ years of marketing experience
  • Background in the healthcare industry
  • Experience with marketing technology and reporting software


Soft Skills:

  • Experience using software to analyze marketing data from multiple sources
  • Data visualization experience
  • Strong presentation and communication skills
  • Strong analytical and problem-solving skills
  • Experience in cross-team collaboration, particularly with the ability to cross technical and non-technical stakeholders


To protect the health and safety of our workforce, patients and communities we serve, UnitedHealth Group and its affiliate companies require all employees to disclose COVID-19 vaccination status prior to beginning employment. In addition, some roles and locations require full COVID-19 vaccination, including boosters, as an essential job function. UnitedHealth Group adheres to all federal, state, and local COVID-19 vaccination regulations as well as all client COVID-19 vaccination requirements and will obtain the necessary information from candidates prior to employment to ensure compliance. Candidates must be able to perform all essential job functions with or without reasonable accommodation. Failure to meet the vaccination requirement may result in rescission of an employment offer or termination of employment.


Careers with Optum.
Here’s the idea. We built an entire organization around one giant objective; make health care work better for everyone. So when it comes to how we use the world’s large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve. Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential. For you, that means working on high performance teams against sophisticated challenges that matter. Optum, incredible ideas in one incredible company and a singular opportunity to do your life’s best work.(sm)


Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity / Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.


UnitedHealth Group is a drug – free workplace. Candidates are required to pass a drug test before beginning employment.

#RPO, #RED

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