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Company Name : Pleasant View Gardens
Company Location : Loudon, NH 03307
Job Position : Product Marketing Manager
Job Category : Jobs in New Hampshire
Job Description :
The employee in this role is responsible for developing the strategic direction of the company products and programs.
They will also be responsible for the development and execution of the creative vision plan to enhance Pleasant View Garden’s brand position and for developing and executing marketing strategies and programs that will increase the profitability of new and existing products and services.
Essential Duties and Responsibilities
Promotion of the Pleasant View Gardens Brand
· Develops a 12-month strategy, tactical plan and marketing message platform based on program objectives, market dynamics and long-term strategic plan
· Collaborates with Data Analyst on pricing policies, product and market development
· Acts as a liaison with Proven Winners Marketing staff to assure a consistent brand strategy and message
· Manages advertising and marketing communications activities that are aligned with the company’s products and programs
· Provide consulting expertise to corporate and field personnel on customer behavior patterns, methods of designing and implementing product tests and specialized promotions, and tracking consumer shifts to curtail the efforts of competitors and take advantage of sales opportunities.
· Presents findings to a variety of project, corporate and industry audiences, by way of written reports, live presentations and network conferencing to develop consensus and influence marketing strategy by providing fact-based recommendations and points of view to facilitate continuous improvement.
Education, Certification and Experience Requirements
· Bachelor’s degree required (in Marketing, Business or Communications related field) or equivalent
· Minimum 7-10 years of experience in related field
· Minimum 3 years of experience in a managerial or supervisor role with direct reports.
- Continuous improvement
- Quality Focused
- Customer Focused
Job Type: Full-time
Pay: From $85,000.00 per year
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
- 8 hour shift
- Day shift
- Monday to Friday
Ability to commute/relocate:
- Loudon, NH 03307: Reliably commute or planning to relocate before starting work (Required)
- Bachelor’s (Preferred)
Work Location: One location
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